Tyla is definitely the girl that she thinks she is. A superstar who knows her audience and roots. Within two days of its release, the music video for her hit song “Jump” has already gained millions of views on YouTube.
On the first day, the music video reached an impressive 1,283,981 views and 126k likes. Now it has moved to 2,927,021 views.
The music video was filmed in Johannesburg earlier this month, featuring Jamaican DJ Skillibeng and American rapper Gunna, who both travelled to the City of Gold for the shoot.
For this video, the Grammy Award-winning artist and her team have maintained an authentic and nostalgic vibe unique to Mzansi. In one scene, Tyla is seen eating Glo Slos, in another, she enjoys an Apple Munch Ice Lollie. Not long after that, Tyla is shown getting her braids done, even holding the hair extensions for her hairdresser in a true Mzansi manner.
Directed by Nabil, the video captures the Caribbean essence of the song while also celebrating Tyla’s South African roots.
Main Image: Rolling Stone
The post Tyla Continues to Soar: ‘Jump’ Music Video Racks Up 2 Million Views in 2 Days! appeared first on EntertainmentSA News South Africa.
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